GRP calculator
Gross rating points, or GRP, are the standard weight of linear television, radio, out-of-home, and many still-used campaign scorecards: they compress how widely a message was seen and how often those people were exposed into a single number media planners can compare across weeks and vehicles.
Run — free
This GRP calculator multiplies reach percentage by average frequency of exposure, the identity every media-math textbook prints as GRP equals reach times frequency. Reach is the share of the target universe exposed at least once, expressed as a percent that cannot exceed one hundred. Frequency is the average number of times those reached people saw or heard the creative. The same pure module powers the free browser widget and the API path at $0.002 per successful call, so a planning sheet and an automation script never disagree on rounding.
How to use it
Enter your values in the form above. The tool checks them before calculating and shows the result on the same page.
Check your inputs
Use the labels and units shown next to each field. If something is missing or outside the allowed range, the page points to the field to fix.
Use it again or automate it
Use the browser tool for individual checks and the API when you need the same capability in an automated workflow.
What you can do with it
Get an answer now
Enter one set of values and see the result without building a spreadsheet or script.
Compare scenarios
Change one value at a time and rerun the calculation to understand what affects the result.
Automate repeated work
Use the API when the same calculation needs to run inside your product or workflow.
FAQ
How do I use this capability?
Complete the fields above and run it on this page. The form highlights anything that needs attention.
For developers — API access
Everything on this page is available programmatically. This section is for teams who want to wire it into their own systems; everyone else can just use the tool above.
API endpoint
Prefer to automate it? One authenticated POST creates the task; the result comes back by webhook or a signed link. The same capability also runs here on the web, by email and from Telegram — and soon from our app too.
Call it from your stack
curl -X POST https://api.kit.forhosting.com/fin/grp \
-H "Authorization: Bearer $KIT_KEY" \
-H "Content-Type: application/json" \
-d '{"reach":40,"frequency":3}'const res = await fetch("https://api.kit.forhosting.com/fin/grp", {
method: "POST",
headers: {
"Authorization": `Bearer ${process.env.KIT_KEY}`,
"Content-Type": "application/json"
},
body: JSON.stringify({
"reach": 40,
"frequency": 3
})
});
const { task_id } = await res.json();import os, requests
res = requests.post(
"https://api.kit.forhosting.com/fin/grp",
headers={"Authorization": f"Bearer {os.environ['KIT_KEY']}"},
json={
"reach": 40,
"frequency": 3
},
)
task_id = res.json()["task_id"]<?php
$res = file_get_contents("https://api.kit.forhosting.com/fin/grp", false, stream_context_create([
"http" => [
"method" => "POST",
"header" => "Authorization: Bearer " . getenv("KIT_KEY") . "\r\nContent-Type: application/json",
"content" => '{"reach":40,"frequency":3}',
],
]));
$task = json_decode($res, true);body := bytes.NewBufferString(`{"reach":40,"frequency":3}`)
req, _ := http.NewRequest("POST", "https://api.kit.forhosting.com/fin/grp", body)
req.Header.Set("Authorization", "Bearer "+os.Getenv("KIT_KEY"))
req.Header.Set("Content-Type", "application/json")
res, _ := http.DefaultClient.Do(req)Example request
{
"reach": 40,
"frequency": 3
}Example response
{
"task_id": "tsk_a1b2c3d4e5f6a1b2c3d4e5f6",
"type": "fin.grp",
"status": "queued",
"_links": {
"result": "/tasks/tsk_…/result"
}
}The API is asynchronous: the call returns a task_id immediately and the result arrives by webhook. Polling is capped at 1 req/s per task.
Pricing
Published price — no tokens, no invented credits. A failed task is never charged.
Errors
| HTTP | Code | Meaning |
|---|---|---|
401 | unauthorized | Missing or invalid API key. |
402 | insufficient_balance | Your balance doesn't cover the task price. |
404 | unknown_type | That task type doesn't exist. |
429 | rate_limited | Too many requests. Use the webhook instead of polling. |